[Infographic] Why Brand Storytelling is Old School

Amazing blog about brand storytelling! It’s a must-read!

MogLand Media

“After a few days at the desk, telling the truth in an interesting way turns out to be about as easy and pleasurable as bathing a cat.” - Anne Lemont.jpg

True stories make your brand. They make it more relatable, more accessible, and best of all, stories make your brand different. Different is good.

Why do marketers tell stories?
There’s no other way to distinguish your brand. Everything else can be replicated or clickbaited or 3D printed. Traditional advertising is blocked, ignored, and DVRd into oblivion. But stories? They stand the test of time. So it should come as no surprise that brand storytelling is all the rage these days. But I think it’s rather old school. Here’s why.

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One thought on “[Infographic] Why Brand Storytelling is Old School

  1. LMOG December 1, 2015 / 11:35 pm

    Awww shucks. Thank you for sharing, Jenny!

    Liked by 1 person

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