Excuse Me, Your Data is Showing.

Every second of every day, the Internet scoops up oceans of data about you. With every site you visit, click you make, post you like, text you send, and thing you buy, you reveal a little bit more about who you are and what you want. Whether you like it or not, your personal information is being collected, analyzed, stored, and even sold.

And while there’s no one-click answer to controlling the privacy of personal data – it requires persistent education, consistent engagement, and ongoing management – there are a few things you can do to protect the information you’re consenting (or sometimes not consenting) to share as you surf the great wide web. Learn more about them now.

marketing privacy cartoon

4 Ways to Protect Your Digital Privacy

Be sure your digital identity is difficult to pin down.

Be strategic about your online and mobile activities. Use different email addresses, browsers, credit cards – and even devices – to complete various web activities (like personal banking, work-related research, or online shopping). These tactics make it harder for sites to collect a cohesive data set about you.  

Be proactive about checking your privacy settings.

Browsers, devices, and apps are set to share your personal data by default. Take care to find and review these default settings to see if you’re comfortable with them. In fact, a quick search for “default settings” on a specific browser or device will yield information about that system’s settings and how to manage them.

Be cognizant of the cookie monster.

You may be shocked to learn how many cookies have been set on your browser by websites you weren’t even aware you visited. To combat this, check to see if your browser will let you block third-party cookies. If not, there are plugins you can use. Visit whatismybrowser.org to find out what browser you’re using and see if cookies are enabled. Once you’ve identified your browser, complete a “how to find cookies” search and select settings like ‘Do Not Track’ and ‘Private’ browsing to protect against default cookies.

Be sure to read the fine print.

Easier said than done, right?

internet lie

Take care to familiarize yourself with the privacy policies of the devices, websites, social platforms, and mobile apps you use. Find out what permissions apply to the content you upload and how it can be collected, stored, and shared.

Do you have any other privacy tips to share?

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